A little Japanese simplicity. A little European storybook.
Mori & Fable — Clothes for little stories
THE FIRST EDITION

For the wonderfully
unhurried years.

A WARDROBE TO GROW UP IN
Two children in classic layered outfits carrying books outside an old bookshopSomewhere between a bookshop & a daydream.
CHAPTER 01 / EVERYDAY WONDER

Small clothes.
Wonderful
big stories.

For pocketfuls of treasures, one more chapter, and taking the long way home.

Discover the collection
Navy pinafore and ivory blouse
a new favourite
Thoughtful little layers.Room for being yourself.Ages 4–16.
01

ONCE UPON AN EVERYDAY

An open storybook illustrated with a quiet cottage and trees
MORI & FABLE

A little wild.
A little old soul.

Our name brings together the quiet of a forest and the possibility of a story. Clothes for children who would rather follow a butterfly than a trend.

— 01 —

Made for their
own kind of magic.

Japanese simplicity meets the charm of well-loved European storybooks. Easy shapes. Nostalgic collars. Colours borrowed from woodland walks.

From first adventures to finding their own style, every chapter has room to grow.

THE WARDROBE / VOL. 01

Good things, well worn.

Quiet classics for ordinary days
that become favourite memories.

Every favourite starts with a little curiosity.Collection preview · USD

02

THE NEXT CHAPTER IS YOURS

Find your chapter

NOTES FROM OUR LITTLE WORLD

Less dressing up.
More being you.

A favourite outfit should feel like an old friend. The cardigan that comes on every outing. The dress worn with muddy boots. The jacket that makes them stand a little taller.

Let the clothes be the beginning.
Let them write the rest.

With a little imagination,
Mori & Fable
Child reading a book in soft afternoon light
One more page, please.
Vintage books, a linen bow and a straw satchel on an old wooden desk
The little things we keep.
A YEAR IN LITTLE MOMENTS

Every season has a story.

FROM OUR LITTLE DESK TO YOURS

Shall we write
something lovely?

Questions about a favourite piece, a collection,
or a little collaboration? Leave us a note.

Save a favourite for your inquiry. No payment is taken.

 A FEW FAVOURITE THINGS

My bookbag.

Collection subtotal

Indicative USD prices. This is a wish list, not an order.

 WARDROBE NOTES / NO. 01

A little less.
A little more loved.

Start with a favourite.

A pinafore, a cardigan, a pair of easy trousers. Build around the piece they reach for first, rather than a perfectly matching outfit.

Leave room for the day.

Layers that come off when the sun appears. A pocket for an interesting pebble. Shapes that let them sit cross-legged with a book.

Let them have the last word.

The unexpected colour. The sleeves rolled their way. A favourite from last year, worn in a new way. Personal style starts with small choices.

 A LITTLE ROOM TO GROW

Size notes.

Use height as a starting point, then check the garment fit. Age labels are approximate.

LabelApprox. ageHeight (cm)
1104–5105–115
1206–7115–125
1308–9125–135
14010–11135–145
15012–13145–155
16014–16155–165

Illustrative sizing for this collection concept. Final garment measurements and fit should be confirmed before ordering.

 LET'S START A CONVERSATION

A little note.

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 SITE NOTES

About this little world.

Mori & Fable is a fictional clothing collection and design concept. Images show generated people and garments. Prices and sizes are illustrative.

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