SMALL BUSINESS TOOLKIT | WORKSHEET 04
Write a welcome sequence that earns the next conversation

Free to adapt for your own business. No email required.
Keep completed worksheets private; do not publish customer information.
Teaching aid, not a guarantee of business results.

KEY IDEA: Every email needs one reason to exist and one useful next step.

1. What did this subscriber ask for?
Your answer: 

2. Email 1: subject, delivery link and help contact.
Your answer: 

3. Email 2: one useful tip and optional reply question.
Your answer: 

4. Email 3: one relevant next step without pressure.
Your answer: 

5. What is the planned interval between messages?
Your answer: 

6. Which rule owns the delivery email?
Your answer: 

7. When should future messages stop?
Your answer: 

8. Record timing, reply and unsubscribe test results.
Your answer: 

PRACTICE
For each draft, underline the sentence that helps the reader. If there is none, rewrite the message or remove it. Then check the timing and the reason the sequence should stop.

REVIEW
What changed?
What remains uncertain?
Next action and date:

Full lesson: https://xinnotion.com/affiliate-site/small-business-tools/write-your-welcome-sequence.html

LOCAL CONTEXT
Choose your operating jurisdiction and customer market separately. Label currency and check the applicable local rules.
https://xinnotion.com/affiliate-site/small-business-tools/country-guides.html